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Inevitable, winner of the Creative Business Cup France 2026 — read the article
Jean Mach, co-founder of Inevitable, on the Cannes Croisette
REEL · DISPATCH 07

“AI will replace traditional cinema in 15 years at most” — Grupo Isos

PRESS · GRUPO ISOS

Editorial feature in Grupo Isos, a Latin American trade publication based in Uruguay. Jean Mach frames the AI shift as the contemporary equivalent of the analog-to-digital transition and gives a clear horizon: 15 years max to displace traditional production. The cited economics — a film that used to cost €50M now coming in at €250K, a 1:200 ratio — rewrite financing models, platform strategy and the very definition of a blockbuster. The Inevitable principle is laid out: the director builds the animated previsualization first, the AI only renders afterward — “the artist stays at the centre of the game, the artist decides.”

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Grupo Isos